Audience intelligence
Uncover the creators, brands, and passions that drive any audience, so you can build sharper personas, plan smarter media, and outmaneuver competitors.
Learn more people-based intelligence
Your AI & marketing are only as good as the data behind them
StatSocial maps millions of people to the creators they follow, brands they love, and passions that drive them. Give your marketing teams and AI models the data to find, target, and measure audiences based on what they actually care about.
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Introducing Digital Twins
Any audience. Any question. Answers in hours.
Test creative, predict lift, and validate products with Digital Twins grounded in the real behaviors of 219M+ U.S. adults. About 2x more accurate than online panels across 40+ benchmark studies against Pew, Gallup, and Nielsen.
Explore Digital Twins The Engine
The engine behind StatSocial
Two proprietary graphs give your teams and AI models the people-based intelligence they cannot get anywhere else.
PeopleGraph
A patented, multi-source Identity Graph connecting social profiles to verified individuals, enriched with demographic and household data to power actionable cross-channel audience intelligence.
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KnowledgeGraph
Our engine maps thousands of observed behavioral attributes across social profiles, surfacing the affinities, intent, and influence most teams spend months trying to build.
Learn more Solutions
Know them. Ask them. Reach them.
From Digital Twins and Focus Groups to influencer discovery and measurement, turn audience intelligence into action.
Digital Twin surveys & focus groups
Survey and conduct focus groups of anonymized Digital Twins of your audience, grounded in the real behaviors, interests, and demographics of 219M+ U.S. adults.
Learn moreAI enablement
Give your AI models and assistants exclusive behavioral data tied to real people, so they deliver sharper insights than generic data allows.
Learn moreInfluencer campaign measurement
Prove the sales impact of your creator and organic social programs by matching exposed social audiences to real purchases online and in-store.
Learn moreAudiences for paid media
Reach high-value audiences built from real social behavior across every paid channel, from DSPs and CTV to paid social.
Learn moreData enrichment
See what your customers care about, not just what they bought, by adding real social affinities to your first-party records.
Learn moreWorks with your stack
Seamlessly integrate StatSocial audience intelligence into your existing data warehouses, DSPs, and marketing platforms.
AI platforms
Influencer marketing tools
Social listening tools
Media buying platforms
Cloud data & clean rooms
CRM & CDP
+ Custom integrations via API, warehouse shares, or secure file delivery
Proof
The results speak for themselves
Real brands. Real metrics. Real impact.
+25%sales lift
Before
Inability to prove ROI value tied to influencer and social activities.
After
Direct sales attribution from creator campaigns and organic social exposure.
"The biggest takeaway was the ability to finally measure direct sales impact from our campaign, a capability other marketing channels have had for years."Read full case study
+62%new customers weekly
Before
Broad demographic targeting with limited behavioral insight.
After
Precision targeting based on real audience affinities and purchase behavior.
"We've derived more value from StatSocial than any other provider."Read full case study
Hoursfor research that took weeks
Before
Weeks and thousands of dollars to recruit, if they could be found at all.
After
Any audience, interviewed in hours without recruiting, scheduling, or panels.
"There isn’t a big delta between how they’re responding as a twin and how we’re seeing them show up in real life."Read adexchanger article